I used to think hustle was a badge of honor.
If I wasn't replying to emails at midnight or solving problems before sunrise, was I even leading? For a long time, that was my reality. Constant motion. Zero margin. Every crisis ran through me.
I was the ultimate bottleneck, wearing “busy” like a crown — until the day my daughter tapped me on the shoulder at her soccer game and asked, “Are you even watching?”
That moment shook me.
I'm Trisha Sciortino, CEO of BELAY — an Inc. 5000 company powered entirely by delegation — and I built this business not by grinding harder, but by learning to let go.
In this video, I unpack the toxic patterns of hustle culture and share what I’ve learned from helping founders break free from the burnout loop.
Because here’s the truth: Hustle is not a strategy. It’s a fear response. It feels productive, but it’s reactive, and it hides what really matters — focus, systems, trust, and boundaries.
In the video, I go deeper into each of these lessons, pulling back the curtain on how I went from reactive founder to empowered CEO.
You’ll hear how I built systems that let my team lead, how I stopped being the escalation point for every decision, and how delegation became my greatest leadership strength.
If you're tired of feeling like everything falls on you, watch this. If you're building something big but burning out in the process, watch this. And if you want to build a business that runs without you, this is the roadmap.
I promise: You don’t need more hustle. You need more clarity.