ICYMI: January Podcast Roundup

Missed any of our podcasts last month? We’ve got you covered!

We’ve rounded up every podcast for easy access and your listening pleasure.

How to Hire a Virtual Assistant

The process of finding a great virtual assistant can feel overwhelming, so it’s important to make sure you know what traits you’re looking for and how to screen for them in the interview process.

 In this episode, BELAY Director of Talent Madison Morgan shares an overview of BELAY’s proven process for hiring great VAs. She’ll also explain how partnering with BELAY can save leaders an enormous amount of time and stress. 

Listeners should leave this episode with an understanding of what it takes to hire a virtual assistant, as well as the benefits of working with BELAY rather than hiring someone on their own.

Listen here.

BONUS: How the Right VA Stands Out

In this Bonus Next Step, BELAY’s Director of Talent Madison Morgan shares some of the characteristics that set a great VA apart from the crowd during the interview process. 

Listen here.

Managing Your Marketing ROI

Return on Investment (ROI). 

Every business leader knows what it is, and knows it’s important, but how many really have put a plan in practice to build a healthy ROI in their marketing? 

In this episode, Amy Appleton, VP of Marketing at BELAY, rejoins the podcast to talk with LZ about all things ROI. They discuss what a good ROI looks like, how to know when you’re succeeding with ROI, what to do when things go wrong, what type of technology can help, and more. 

Listen here.

BONUS: How to Start Marketing Without a Team

In this Bonus Next Step, Amy Appleton tells small business owners and solopreneurs without someone dedicated to marketing, where they can go to get help.

Listen here.